Academy/Master Instagram Reels/lesson 2
Lesson 2 of 3•5 min

Trends and audio: using them intelligently

Trends and audio are essential for virality on Instagram.

How to spot trends

  • Explore the Reels page
  • Observe creators in your niche
  • Use tools like TrendTok

Adapting trends to your niche

Don't copy, reinterpret! The key is to adapt the trend to your brand universe.

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Structure of a Viral Reel

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