5 Copywriting Frameworks to Double Your Engagement

Copywriting: The Secret Weapon of Content Creators

Good content poorly written goes unnoticed. Average content well written explodes. The difference? Copywriting.

The 5 Frameworks That Work

1. AIDA (Attention - Interest - Desire - Action)

The classic that's worked for 100 years. Grab attention, spark interest, create desire, drive action.

2. PAS (Problem - Agitate - Solution)

Identify your audience's problem, amplify the pain, present your solution as obvious.

3. BAB (Before - After - Bridge)

Show the current (frustrating) situation, the dream scenario, then the bridge to get there.

4. The 4 U's (Urgent - Unique - Useful - Ultra-specific)

Every hook should check at least 3 of these boxes.

5. 3-Act Storytelling

Initial situation → Conflict → Resolution. Simple but devastatingly effective.

The Sylario Edge

Sylario integrates these frameworks natively. You choose the structure, the tool generates content tailored to your DNA.